ABOUT VELES
OUR HISTORY
Veles Industries LLC was started in 2018 by Joe Dawson as he left service in the US Navy. During his tenure in the military Joe gained knowledge through both military service as well as his time in the shooting sports. Through these communities came the realization of how hard it is to quantify why out of so many, so few truly have the attitude to be successful in their chosen path or endeavors. At Veles we strive to get people to embrace learning as a journey without a rigid mountain peak to reach. Any skillset or discipline will constantly evolve and change, we want a pursuit of unreachable perfection and enjoyment in the adventure towards unobtainable destination. Truly learning and developing your skills will have its peaks and valleys where you have to shift and start again. Be always willing to restart and demonstrate your truth with craft.
MEET THE INSTRUCTORS
JOE DAWSON
Joe Dawson is founder and lead instructor for Veles Industries LLC. Joe started Veles Industries in 2018 after 14 years of service in the US Navy serving in Naval Special Warfare as a SEAL. Through his career Joe deployed multiple times to the middle east, serving in both OIF and OEF, as well as the Pacific theatre of operations. During his deployments Joe served as a Lead Breacher, as well as a platoon, troop, and team Lead Sniper, and various other roles. During his time in the SEAL teams Joe served two tours as an instructor with two years as Leading Petty Officer for Seal Qualification Training Land Warfare, as well as ending his career with three years as Course Supervisor and Course Manager for the NSW LV1 Sniper Program. While serving Joe also entered the industry in 2006 freelance writing for multiple publications such as Recoil and Ballistic Magazine. Joe’s work can also be found online on blogs such as Modern Service Weapons, Breach Bang and Clear as well as The Mag Life. Joe also began teaching and consulting with many industry leaders on product development as well as starting his training career working with many Southern California LEO agencies and assisting with civilian courses of instruction. During his first rotation and deployment Joe also developed a love of the shooting sports and continues to shoot Precision Rifle, USPSA, Multi-gun and IDPA when schedule allows. Joe is a father and resides in the Pacific Northwest but travels all over the country conducting training and competing.
For a more in-depth bio please visit the article written on Breach Bang and Clear shortly after this retirement.